Giro live from the Bianchi Cafè & Cycles with Eurosport
08 mai 2017
The Pink Race commented by Italian TV journalists Riccardo Magrini and Salvo Aiello in Milan
Bianchi + Product
Giro d'Italia 100th edition gets into the Bianchi Cafè & Cycles Milano, everyday. Thanks to the deal with the Eurosport brand, the Bianchi venue in Milano wears the pink jersey with the live TV broadcast of the Giro.
Customized with Eurosport logos and colors, the Bianchi Cafè & Cycles Milano hosts an open-plan soundproof station, where fans can follow the live commentary, share the emotions of the race and chat while tasting the Bianchi dishes, specifically renamed to honor the Giro's stages.
After every stage finish, Riccardo Magrini e Salvo Aiello comment the race, analyze the riders' performances and interact with the fans community on Eurosport's Facebook page. Besides the LIVE coverage of the Giro d'Italia on Eurosport 1 (channel 210 on Sky, channel 372 on Mediaset Premium), Eurosport will focus on the Giro also with "Giro Extra" magazine, with Bianchi former pro rider Juan Antonio Flecha.
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