Nouveautés / Faits saillants des nouveautés
Bianchi heritage and style at L’Eroica Punta del Este
01 décembre 2017
Bianchi will feature on December 2nd and 3rd in the vintage event in Uruguay with its iconic L’Eroica model
Bianchi + Product

After the festival in Gaiole in Chianti (Tuscany, Italy) with more than 7000 participants, L’Eroica – the most famous vintage event – arrives in South America. On December 2nd and 3rd, Punta del Este (Uruguay) will feature the tenth and last event of 2017 L’Eroica circuit. Bianchi – global sponsor – will take the centre stage at the renowned historical cycling race with its iconic "L’Eroica" signature classic model, the special bike inspired by the classic steel bikes of the Fifties and Sixties, as well as the novelties of 2018.


Visitors will have the opportunity to meet Bianchi in the following hours:

  • Saturday, December 2nd - for the whole day starting from 10 am
  • Sunday, December 3rd - from 10 am to 7 pm



Bianchi booth will showcase the exclusive Bianchi “L’Eroica”, the special bike designed and made 100% in Italy, officially certified by the L'Eroica commission to ride in all the events of the legendary “ciclostorica”.


On display there will also be a selection of Bianchi’s high-performance road models, including the new Oltre XR3, engineered with Countervail® vibration cancelling technology, and Aria, Bianchi’s performance aero road bike. In addition, there will be Bianchi Methanol range. 


L’Eroica Punta del Este race will start at Punta del Este Lighthouse Square on Sunday, December 3rd at 6.30 am. The participants will choose among four courses across one of the most beautiful destinations in South America: the 40-km Leisure route, the 90-km Sauce route, the 140 km Eden route, the 195-km Garzon route.