Bianchi is the most historic and prestigious bicycle brand. Our heritage, with over 130 years of history that began in Milan in 1885 with Edoardo Bianchi, has no equal in the world of cycling. Our positioning embodies the best of Italianness understood as the commitment to build products “in a workmanlike manner” but also as design, style and taste.
Our offer of bicycles is a nuance of products with which to meet the needs of the professional, the practitioner, those who love nature or those who simply want to move quickly in urban traffic. We must always be able to provide the ideal bike for every type of cyclist.
Edoardo Bianchi argued that the best way to test a product was to use it in competitions. This is where the Racing Department was born. There is always something to learn from the extreme fatigue of a man who races on a bicycle. From the sensations and feedback of its riders, Bianchi has always been able to take full advantage of improving and thoroughly testing each bike. A division of the company has always been dedicated to following and improving in competitions, as Italian motoring excellence has always done. Innovation, science and technology merge with the sensations of man, something mysterious that for more than 100 years has allowed us to make our champions win and to provide our customers with a product of excellence.